Sherry MainCreative & Digital Communications Strategist

I’M LINKEDIN
QUALIFICATION
MBA
EMPLOYER
UC IRVINE
EXPERIENCE
13 Years
LANGUAGES
English, Japanese

About Me

/Who I Am

Professionally, I am a creative and digital strategist at UC Irvine that oversees our talented communications officers, web developers, photographers, and videographers.

I specialize in high-level communications and marketing strategy including audience experience and engagement, creative storytelling, information design and architecture, and long-term business planning with an eye on efficiency.

In my personal time, I can be found exploring the local arts, food, and culture scenes or conducting culinary experiments in the Main kitchen. I also like to indulge in all things tech, design, and business. I get my breath of fresh air from traveling, outdoor adventures, and photography.

Cause celebs: TEDxUCIrvineGirls Incorporated of Orange County

Strengths

90%Management
85%Strategy
80%Design
75%Creativity

Competencies

/In brief

COMMUNICATIONS

Engaging and impactful communications help to connect, build, and sustain relationships. The most memorable communications often come in the form of a story with different elements of media woven in – a practice that I call storylooming.

STRATEGY

Long-term planning under severe budget and human capital constraints is a fun challenge: How can we plan for optimum output while ensuring the most efficient use of resources? Constant change reminds me to keep my strategies fluid and nimble.

MANAGEMENT

I am often commended for fostering constructive conversations and creative thinking. My ability to effectively apply big picture strategy to business planning, budget development, and personnel management have enabled my teams’ demonstrated successes.

 

testimonials

Let me count the ways in which Sherry is absolutely awesome...I can't recommend her highly enough.
LIZ W, PERSONAL FINANCE COLUMNIST
Sherry is an extraordinary professional. Critically insightful with great instincts, perspectives and fresh, innovative ideas.
ALAN H, PRINCIPAL
Sherry is a consummate professional who brings experience, talent and a strong work ethic to every project...
BILL R, UC IRVINE
Sherry is a progressive and strategic manager with unlimited artistic and media talent.
RON H, USC
Her understanding of new media/technologies and willingness to try new ideas made it easy to get things done.
JESSE H, LINKEDIN
Sherry is extremely professional in her interaction with staff and faculty and her general work ethic is to be commended.
AILEEN B, UC IRVINE

Contact

/Get in touch

 

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